What my subscribers had to say on a recent survey

In a recent subscriber survey I conducted, there were several opportunities for participants to enter their personal comments or opinions.One comment that came up several times-I’m assuming from those respondents just in the start up phase-was that they couldn’t afford any coaching, mentoring or tele-classes . I get how scary it is to find money to finance a start-up when there is no guarantee of success. I’ve been there a few times, and afterward I always realized that I had put myself in a box of small thinking. Who will invest in your dreams and ideas if you won’t?

Often, when start-ups have come to me after months of trying to do it alone and with no money, they are frustrated and losing confidence because of the lack of significant results they’re getting. This saddens me and I am thrilled when we can turn it around.

You wouldn’t think of trying to buy a house or car with no money would you? Well you can’t start a business with no money either-but you can start with a small budget. And the money you invest in learning how to do it the right way should be returned to you tenfold in the money you make as a result and the time, effort and struggle you save. Now it’s often confusing knowing, on a limited budget, which courses or mentoring programs to invest in. That’s why you should always make sure there is no risk involved on your part because the company or individual offering the service should offer a guarantee. If they are offering something of value, they will offer a no risk trial or refund of some sort. You should also look for bona fide results-driven testimonials from previous clients.

If you check out previous posts on this blog under “small business loans” and “financing” you’ll see what options you have for getting the funds you need to get off the ground or get to the next level. You’ll also find some posts about “marketing on a shoestring”. Think of it as investing in your success, not as spending money you don’t have.

Another comment was that some people learn better by reading than by attending a tele-class or webinar. Or they get information faster that way. I’m one of those people. I’m a fast reader and like the option of skimming past the parts that don’t interest me. So for all of you out there like me, here are some suggestions:

  • Rather than attend the class, download the audio and listen to it in small segments where you can also fast-forward through anything that you don’t want to listen to.
  • Ask for a written transcript of the call. Sometimes these are made available.
  • Consider attending the call if it is going to be information rich, because you will have an opportunity to ask questions. If you can’t attend ask the presenter if you may e-mail any questions afterward.

The truth is that in depth learning does not take place from blogs and giveaways. When new knowledge would mean money in the bank for you, invest in more in depth learning. I’m a perpetual student and it has paid off in the business results I get.

Comments? I’d love to hear how you handle investing in your business.



1 Comment
  • Jeanne May
    Posted at 19:08h, 01 March Reply

    hi Janis…

    I wholeheartedly agree with your comments regarding finances and business. I recently moved the majority of my energy and work to online and I had no idea how to set up a website and everything else that goes with it. Me being me… and I know I am not alone in this… I had a huge need to do it all myself. Mainly because I’m better when I understand how things work, and also I had a lack of finances. Some things I’ve learnt myself and I’m that grateful I have but I also realise that there were so many other things I needed one-to-one help with. So I bit the bullet, so to speak, and found someone who I’m paying to help me through all the things I’ve got no clue about. It is not only helped my confidence but it has also freed up so much of my time and energy to now spend on doing the things I love doing in my work.

    I really enjoy your site Janis.


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