7 Step Formula for Using Free Webinars Generate 4 to 5 Figures in Monthly Sales

For some years I offered regular free tele-classes to my online community and subscribers. Each was a complete topic-focused training for small and solo business owners, and at the end I showed attendees how they could master the topic by registering for an in depth coaching program or workshop. People loved the tele-classes and I was also able to fill my programs.

But about a year ago tele-classes lost their appeal and became less effective. That’s when I discovered the power of webinars. Webinars are light-years ahead of tele-classes in terms of their attention grabbing appeal and effectiveness. I just love delivering them! Once I started creating high value webinars my sales literally doubled and I got regular comments in social media from happy attendees. I knew I had found a jackpot strategy that I could use and teach my clients.

Over the next months my team and I worked together to develop a semi-automated process for creating, delivering and marketing with webinars. The result has been amazing.

Why do webinars work so well?  Because attendees can see, hear and even read the content at the same time. No matter what their learning style, it’s covered. It even allows you the option of doing a live demonstration from your computer screen.  Webinars are basically a form of video and just in case you didn’t know…

  • Over 800 million unique users visit YouTube each month
  • Over 4 billion hours of video are watched each month on YouTube. Wow!

Webinars have a TV-like quality and if you add some entertainment value, even better. You can make them interactive so you engage your audience and hold their attention. They offer you an opportunity to visually demonstrate the concepts you’re introducing, and to show the benefits of your product or service.

If this strategy interests you, then take a look at this overview of my 7- Step Webinar Success Formula.

  1. Promote a product, program or service that people really need, want and are willing to pay for.
  2. Create a high value webinar that educates, adds value, then converts
  3. Craft and present your offer so it’s seen as a valuable solution worth the investment
  4. Complete the technical set-up – so it’s automated and easy. That includes web pages, email lists for registrants and buyers and webinar delivery set-up
  5. Prepare your marketing and promotional kit. You can use this again and again with different joint venture partners
  6. Find the right joint venture partners who serve the same market you do.
  7. Leverage for ongoing sales using automated webinar delivery software

This simple webinar formula can easily generate 4 to 5-figures in additional sales each and every month. And it can also add hundreds of new subscribers to your email list monthly. If you have knowledge or expertise and can create anything from simple information products to programs or even high priced coaching, consulting or training packages, then you’re missing out on a huge opportunity if you’re not using webinars.

You’re invited to learn more about how I use webinars to generate ongoing monthly sales by attending my free 90-minute in depth webinar training. You can register here to watch the entire webinar. You’ll get access to the training and downloadable handout too.

Or you can register for the Webinar Sales Success Secrets Workshop and get access to my entire system!

2 Comments
  • Patricia Haag
    Posted at 13:04h, 28 February Reply

    Janis – I was on your 7-Step webinar last night. I want to thank you for doing such a wonderful job with that webinar. I sit through a lot of webinars and afterwards think “there’s an hour I won’t get back”. I was sitting on one like that this morning.

    My regret is that I can’t take your training right now (too much on my plate). I hope you do the training again later this year. Good luck with it.

  • Richie
    Posted at 05:47h, 13 March Reply

    That’s a rather comprehensive formula for webinars. I love how it emphasizes promotion, actual education, as well as preparedness in the presentation. Though I may not be able to participate in your webinar training (there’s just too much going on in my pockets right now), I think this article should suffice at the moment. Thanks and best of luck to you. 🙂

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